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 Penguin used to demote entire sites with link spamtest ahrefs domain ranking May 4, 2022 9 min read Domain Rating (or DR) is one of the most prominent metrics in Ahrefs

AhrefsThe Ahrefs Alternatives of 2023. Keywords that contain your seed in the order it's written. An ‘authority score’ (Semrush) or ‘domain rating‘ (Ahrefs) that gives you an at-a-glance indication of how well a website is likely to perform in search results. Total followed linked domains. We can also see that Ayima V2 has a live link accuracy of 82. Like Moz's domain authority checker, Ahrefs’ domain authority tool is called Website “Authority” Checker. A notable one is Ahrefs Webmaster Tools, which allows you to check SEO performance for the sites you own. Analyse your website for common technical SEO issues and optimisation best practices. However, it is important to also provide additional information about the domain, such as its age, traffic, and niche relevance. You can spot it in nearly every tool and report within our platform. The Moz domain authority (DA) checker tool is widely used by website owners and digital marketers. AhrefsAhrefs describes the measurement thusly: Domain Rating (DR) shows the relative “backlink popularity” of the target website compared to all other websites in our database on a 100-point logarithmic scale (higher = stronger). Known ranking factors aside, there’s a lot of “it depends” scenarios in SEO. Ltd. Higher scores mean a greater ability to rank. In this article, I’ll go through three tools you’ll need to get both jobs done (and even a bit more). Ahrefs URL Rating (UR) analyzes the same factors at the page level. Dead pages. This website ranking measure is determined on a logarithmic scale, and the score ranges from 1 to 100, 1 being where all new websites start and move on up from there. Domain authority uses a 0 to 100 logarithmic scale. A paid Ahrefs subscription is necessary to use the Ahrefs data in these applications. Only a few years ago, Ahrefs was known strictly as a backlink analysis tool. Here are all the steps you should take: 1. com. Check for 140+ SEO issues View all your backlinks See all the keywords you rank for Find internal linking opportunities Watch demo What do you check for? Each time we crawl your website, we look for: Health Score:. This is the new location and we don’t intend on moving it back. Go to Organic Keywords. Learn more about free test queries in our APIv3 docs. This lets you see the whole picture and make informed decisions. Meta description tag missing or empty – 72. Look at organic search traffic, paid traffic, research, and backlinking of your website using the Ahrefs Site Explorer tool. Ubersuggest: Best for Beginners. See the most notable changes in your keyword rankings. In this guide, we’ll cover: Types of organic search results. Feb 3, 2023 8 min read. It does this by calculating a Keyword Difficulty score from 1 to 100, with 100 being the hardest. Ahrefs rank tracker allows you to track your rankings via their rank tracker tool. Domain Rating is a metric that measures the strength of a domain. Citing Ahrefs SEO rankings in your domain marketplace listings can be a useful way to highlight the domain's strengths to potential buyers. 3. Here’s how Ahrefs is rated on these sites: G2Crowd – 4. For a more in depth. io. Yes, anomalies do exist, but an overwhelming majority of #1 ranking articles have a higher domain authority than their counterparts. Organic search refers to the non-paid search results from a search engine. Headquartered in Singapore, Ahrefs was founded in 2011 by Dmitry Gerasimenko. Don’t forget you can use Ahrefs Webmaster Tools to get free access to tons of their tools and data. Domain Authority (DA) is a search engine ranking score developed by Moz that predicts how likely a website is to rank in search engine result pages (SERPs). Reveal every keyword for which the target website or web page ranks in the top 100 across 155 countries. Sometimes also referred to as SERP visibility, it’s the SEO version of one of. txt file is to create the file itself. Each result in the response costs 1 row. With the Jan 2023 Domain Score update, SEMRush now factors in your organic traffic estimates, meaning smaller, niche websites should expect to see a lower DS than ones with a broader appeal. Here at Ahrefs, we have a website authority metric of our own called Domain Rating. Meet our latest core tool: Competitive Analysis. To calculate domain rating, Ahrefs looks at: How many unique domains link to your website. The more keywords you rank for, the more searches they get each month, and the higher you rank for them, the higher your organic traffic score. ” What it depends on is mostly the number and quality of inbound links that the top-ranking pages for your target keyword have, as well as their overall. To recap, what we do at Ahrefs is take all the sites we know about and remove many spam and inactive domains, then add some for subdomains on sites like blogspot. ”This patent expired on January 9, 2018, and was not renewed. SimilarWeb. It runs on a scale from zero to a hundred. Duration: 7 hours 4 minutes. Most of the features inside Ahrefs are designed for marketing professionals. Here’s an easy way to find content gaps at a domain level using Ahrefs’ Content Gap tool: Paste your domain into Site Explorer; Go to the. Both of them ultimately reflect the same thing, but SEOs generally rely more on DA. Here are four benefits of running SEO tests: 1. If your page isn’t ranking where it should, you can always improve it. Ahrefs. In essence, Domain Rating is a proprietary ranking factor that was developed by Ahrefs to gauge the depth of your web page’s backlink profile, based on an index of 1 to 100. Domain ranking; Backlinks; Referring domains; Organic keywords; Organic traffic; Traffic value; Paid search . Also called domain authority, this is a search engine ranking score. I know WhatConverts. SE Ranking vs Ahrefs. This tool has no cost and can check Domain and Page Authority metrics for several URLs. DA scores range from one to 100. Check for 140+ SEO issues. Get automated email alerts about your. What’s new at Ahrefs? (Dec 2022) By Rebekah Bek. 1. 11. That’s usually enough to decide if a site is worthy of further investigation. Our Ahrefs vs SE Ranking team mentions that the Site Explorer is the most useful tool for analyzing the competition. It indicates how strong an individual page’s link profile is on a scale of 0 to 100. Search visibility measures how visible your brand is in the market. Rank tracking tool. See what works for your website. Page rank is different from domain authority because the latter covers the overall website, and it is calculated by Google. The free tool above shows your website’s “authority” as calculated by Ahrefs (i. Its purpose is to explain the content of the linked page or resource to website visitors and search engines. The Domain authority rating (DR) is measured on a scale of 0 to 100. [toc] Ahrefs is the best backlink test and website analytics tool that SEOs love to use today. While Ahrefs can (slowly and painfully) gather keyword ranking data from external domains, Moz can’t do it at all. A high Domain. Ahrefs calculates Domain Grade using the following metrics: The number of unique domains with at least one dofollow link, pointing to your website. Today, I'll show you how you can use it to your advantage (and start getting better SEO results). Ahrefs is another great option for checking your site’s Domain Authority. The code at the end will let Ahrefs know to exclude your domain, so it doesn’t show up in the results. Domain Analysis. Domain Authority is based on data from our Link Explorer web index and uses. Option 5. Pair that with world-class data and an excellent UI, and it’s no wonder that Ahrefs has established itself a leader in the SEO software space. Mangools is another one of Ahrefs competitors that’s more focused on keyword research and competitor analysis. Now, DR or Domain Rating was created by Ahrefs. a link on a site with a domain rating by Ahrefs of 50 and organic traffic of. 3. Monitoring progress is easier with access to ranking history and a special competitor report. As with the old toolbar, we still show the following metrics for pages and domains: Ahrefs Rank (AR); Ahrefs Domain Rating (DR);Ahrefs is a software company that develops online SEO tools and free educational materials for marketing professionals. Tutorials, FAQs and best. Ahrefs Domain Rating Checker. The Rank Tracker tool simply requires a list of keywords, countries, and competitor URLs. Crawl your website for SEO issues that can hurt your rankings, including: Missing title tags and meta descriptions. Existing rankings on Google for some keywords and the language history. Domain authority somehow impacts your website/pages to rank on specific keywords (I would not consider Domain Rating (DR) by ahrefs; rather I will go with Domain Authority given by Moz. I will increase Ahrefs DR 50-70 in 30 days - Guarantee. The Ahrefs dashboard is overall less cluttered than SEMrush. Our company’s SEO strategy is fully based on Ahrefs’ tools and tutorials. After you have chosen a competitor, go to the “Site Explorer” section, and enter the URL. This month we’re introducing Overview 2. Content gaps can occur when your competitors’ websites rank for keywords that you don’t. Standard and Advanced profiles. The Moz rank tracker tool also allows you to track infinite sites so that you keep tabs on the latest updates regarding your competition. In the SE Ranking vs Ahrefs comparison, SE Ranking lags behind Ahrefs in. The score ranges from one to 100. Ahrefs rank. Now, hypothetically, let’s say you looked at the Ahrefs rank for each website: The first website has an Ahrefs Rank of 305, making it the strongest. Other indexes may do this differently and come up with different counts. Check the box that says “at least one of the targets should rank in top 10. For instance, going from 20 to 30 is a lot easier than boosting it from 70 to 80. To get daily updates with Ahrefs (and also mobile rankings with lower-tier plans), you will have to upgrade to Rank Tracker Pro. Domain rank: see where your site is in relation to any other website based on backlink quality;. But do ensure that you enter only one keyword per line. A domain rating is a metric developed to help predict how likely a domain, subdomain, or page will rank in search engine result pages (SERP). Step 3. On-page SEO is anything you can do on the page itself to improve its rankings and visibility. A 10-day free trial is also available. If you want to stick with the original domain rating checker, look at your Ahrefs rank first. Learn what keywords your website ranks for and compare how you stack up against competitors in the SERPs. The paid plan costs $299 a year for unlimited use. Their cheapest plan “Lite” ($69/month), is about 30% less expensive than Ahrefs ($99/month). BingBot. You also get access to the share of voice functionality, which can make a more useful KPI than particular keyword rankings. It then provides detailed reports on. 90 per month (billed annually). Product Blog. The number of unique domains each linking site also links to. As mentioned earlier, it’s more of a comparing metric. Ahrefs is an SEO toolset with its own rank tracker. SEMrush. The higher that number is, the more. AR ranks websites in the Ahrefs database by the size and quality of their backlinks, while Domain Rating shows the strength of a website’s backlink. See all keyword rankings for any website or web page. SE Ranking: Best for Small Businesses. The new Ahrefs SEO toolbar solves this problem by only loading data for the current tab, and new tabs. 0 upgrades, new Outgoing links reports, two powerful SSO. Would be better if shows also internal pages. And that’s where we introduced to check domain authority tool for you. This variability underscores the need to analyze the backlink profile of a specific subdomain when gauging its ranking potential or the worth of a possible link. io is the best alternative to Ahrefs. check if the best links are somewhat related to your domain's niche. This data comes from our database of ~500 million keywords (updated monthly). As a quick refresher, domain authority is another way of determining your ranking on search engines. SEMrush uses an Authority Score that measures the overall quality and performance of a domain or. Find out why SEOs love Ahrefs and learn about the unique things only Ahrefs can do. Ahrefs. Meet our latest core tool: Competitive Analysis. com, but you can also select other Google TLDs (top-level domain) based on your target country. 1. Step 1: Create the File. Monitor your website's SEO health and optimisation progress over time. Ahrefs also has very similar rank tracking features. Here at Ahrefs, we have a website authority metric of our own called Domain Rating. Moz – Yes, a 75% discount. A3: “Ahrefs’ KD score is based on a trimmed mean of referring domains pointing to the top 10 ranking pages. Link Building: find the strongest backlink opportunities in a niche. It's the practice of adding a partner’s, pre-agreed and relevant link to your website in return for a relevant link to your blog post on their domain. Serpstat offers. Top subdomains See which keywords are driving traffic Learn which keywords your competitors rank for, and how much traffic each keyword sends their way. Global Rank. It runs on a scale from zero to a hundred. It provides an insightful measure of your site's authority and influence in your niche. Screaming Frog: Best for. When it comes to conquering the ever-changing landscape of SEO, every website owner dreams of wielding a powerful tool that can propel their site to. Step 3: Get your. See what keywords your competitors rank for in search and how much traffic each keyword brings them. It’s highest-tier plan is $499/month. It runs on a scale from zero to a hundred. You can then use the Middleman Method to direct some of that ‘authority’ to the pages that you want to rank. To put this into perspective, here are the Domain Ratings for some very popular websites: Facebook: 100. Enter a competitor’s domain in the Target section. Semrush for overall functionality. The Domain Authority (DA) metric is built on Moz's industry-leading web index trusted by SEO professionals worldwide. If each of those pages were to get 50 new backlinks over a three-month period, their respective rates of growth would be: Page A: 550 referring domains (+10% growth) Page B: 150 referring domains (+50% growth) We did this for all the top-ranking pages we studied. Nozzle for data visualization. See what keywords your competitors rank for in search and how much traffic each keyword brings them. Discover your organic competitors in search. 2. August 8, 2023 2 min read. It was developed by Ahrefs, a popular SEO tool provider, and was first introduced in 2016 as an alternative to other domain authority metrics like Moz’s Domain Authority. Ubersuggest may have come a long way. The key factor that makes Ahrefs stand out is data quality. It runs on a scale from zero to a hundred. com or . Screaming Frog: Best for. Get an exhaustive list of SEO metrics for up to 200 competitors using Batch Analysis. When it comes to conquering the ever-changing landscape of SEO, every website owner dreams of wielding a powerful tool that can propel their site to the top of search engine rankings. Ahrefs post. Column Type Where Having Description; domain_rating int − + Domain Rating of the target domain. These tools are designed to help you improve your website's search engine ranking. InLink Rank is a score on a logarithmic scale from 0 and 100, and, as you can see in the raw data sheet, URLs with lower rankings tend to have lower Domain InLink Rank, and. If you want to find long tail keywords for search engines like Google, Bing, Yahoo or social platforms like YouTube, Instagram etc, KeywordTool. Domain Rating is a metric tool developed by Ahrefs to gauge your website’s backlink profile. Find rankings for specific keywords using the inbuilt filters and search functionality. The 7 Best Ahrefs Alternatives. 09/14/2017 – Added Ahrefs API for backlink count. Visibility, position distributions, average position, and average traffic are all visible. They are winning on ~76% of domains compared to Majestic SEO’s ~24%. Spot duplicate content on your website. Ahrefs will start tracking data and will send you regular updates. 0. It was titled “Method for node ranking in a linked database. You’ll see the page’s on-page SEO score in the first widget on the right. Sometimes also referred to as SERP visibility, it’s the SEO version of one of. SEO Spy G lass: Carries out a quality audit, anti-penalty audit and check link quality based on 50+ factors. , Domain Rating). 4% of domains made up the DR 0-20 range. I know this sounds like we are mincing words, but it actually matters quite a bit. Ahrefs – Best all-around keyword tracker. If Google ranks multiple URLs for a keyword, that can be a sign of a cannibalization issue. It’s a mini-search engine within Ahrefs that you can use to find brand mentions by searching: Your brand name and then ‘-site:yoursite. By Anna and 5 others 6 authors 20. Ahrefs all-in-one SEO toolset can help you with: - Competitor research: unveil your competitor's organic keywords, backlink strategies and PPC keywords - Link Building: find the strongest backlink opportunities in. *****A. One of the newer tools of Ahrefs, the rank tracker can help. You come back and tell me either in inches or meters. DR stands for Domain Rating. But a 50 – 70 domain authority score is better, indicating a solid website with good quality content. It comes with a keyword research tool, a backlink analysis tool, and a website analysis tool. Google Search Console (GSC) is. Therefore, the more links you have, the higher your rating on Ahrefs will be. e. Ahrefs found a total of 49,087 referring domain links. Ahrefs is one of the leading SEO tools that rose to fame because of its unbeatable backlink analysis tool. Here at Ahrefs, we did a very simple study to test whether inbound links are still as important. Ahrefs all-in-one SEO toolset can help users with: Competitor research: unveil competitor's organic keywords, backlink strategies and PPC keywords. This selection of free SEO tools will help you with various SEO tasks, such as keyword research, on-page SEO, link building, and more. With Ahrefs’ new calculation of DR, it is likely to become much harder to pass a site off as having a strong backlink profile. We didn’t test the API for this Ahrefs review. 40 – 50 are considered average, with 50 – 60 being good and over 60 being excellent. 2. See how well your website ranks compared to other websites in the Ahrefs database (based on the size and quality of their backlink profiles, or domain ranking). The free tool above shows your website’s “authority” as calculated by Ahrefs (i. You have to register for a premium account to get access to the Rank Tracker tool. The second website has an Ahrefs Rank of 304. Ahrefs DR (Domain Rating) is a metric that measures the authority of a website’s backlink profile on a scale of 0 to 100. Domain rating (DR), Backlinks, and Published date. If you can see the angle/benefit that competitors are using, you have a direction to either copy or play off or test both. Semrush offers a 16% discount if you pay in advance for a year. Start using Site Audit with Ahrefs’ Webmaster Tools! Find out what’s holding your website back from ranking. 8. There is no free option available to find your Ahrefs Rank. Last year we increased organic traffic to our website by 250%. Founded in 2010 by Dmitry Gerasimenko, it is now one of the best-known SEO solutions available — and used by millions of companies around the world, including big brands like Shopify, eBay, LinkedIn, Uber, Adobe, Zoom and Facebook. Step 1: Create the File. Ahrefs’ Keyword Difficulty (KD) is a metric that can help you determine how hard it would be to rank in the top 10 for a given keyword in a given country. Find relevant keywords from our database of over 8 billion queries. 1. Mangools/KWFinder: Best Value. Complete SEO Course for Beginners. Your score can be 1 or up to 100. Ahrefs is an SEO software suite that contains tools for link building, keyword research, competitor analysis, rank tracking and site audits. 2. Domain Rating (DR) is a proprietary metric from Ahrefs that is designed to measure the strength of a domain’s backlink profile via total number of backlinks and total unique referring domains. The results can be downloaded as a CSV, and are also available on the dashboard. 5,076. Both Ahrefs and SEOMoz will track backlinks for any site URL or a domain name. Ahrefs for keyword analysis. 4 – Mangools. Ahrefs focuses on the strength of your link profile. The Hoth. Existing rankings on Google for some keywords and the language history. 37%, Mozscape comes in at 79. Link quantity and quality correlate with higher rankings for all URLs on a domain in search engines. Ahrefs is an SEO software suite that contains tools for link building, keyword research, competitor analysis, rank tracking and site audits. For the first few years, Ahrefs was purely a backlink analysis tool. Tonilawre 9 days ago. They offer Ahrefs Rank based on the backlink profile and domain rating. I would select the filter, and then would be also great to see the domain extension as well, (this exist already) and perhaps the countries/state/location if possible and the language. The higher your grade, the harder it gets to get even higher. Ahrefs Rank (AR) ranks all the websites in our database in order, by the size and quality of their dofollow referring domains — basically, by their DR . Let’s look at the options. Domain Authority is a Moz metric that predicts a website’s performance on search engines. Sites around this number still have a good chance of ranking and are generally seen as decent, legitimate sources. Powered by industry-leading link data. URL Rating (UR) shows the strength of a page's link profile on a 100-point scale. Majestic has by far the cheapest paid plans: (Starting at only $50 per month. " 2. Standard and Advanced profiles. Most accurate Google web traffic data: Google Analytics. Jun 01, 2023 Domain authority is an SEO metric that is used to predict how a website will rank in search engines. Here at Ahrefs, we have a website authority metric of our own called Domain Rating. 4. ) And considering that Majestic’s tool is 100% focused on links, this is a great value for anyone that’s on the hunt for a cheap link analysis tool. io can be a great tool for finding keywords. (detailed reports with domain rank, domain visibility, number of organic keywords. But generally speaking, it refers to the technical SEO health of your site. The organic overview in the Semrush Domain analysis tools has a lot of information. Stay connected!The results can be downloaded as a CSV, and are also available on the dashboard. Q6. Site Explorer’s Overview 2. Our crawler is the second most active after Google, and we update our backlinks database with fresh data every 15 minutes. It’s important to note that Ahrefs’s proprietary ranking is called domain rating (DR), and is also scored as 0-100. The website with an AR of 1 has the best backlink profile. To run Ahrefs domain. Ahrefs might report a higher DR because a site has a lot of links while Moz might report. Ubersuggest:. 01 trillion pages Access the world’s most reputable domain data Check the up-to-date Domain Authority of a competitor, partner, or opportunity directly. Most of the time*, these tools report the rankings that they saw when they checked the keyword. This will open up a domain overview (like you saw for your site earlier) of your competition. Our data shows that a site’s overall link authority (as measured by Ahrefs Domain Rating) strongly correlates with higher rankings. That can hurt your rankings. It tells you how strong an entire website’s backlink profile is on a scale of 0 to 100. 2. Get started. A notable one is Ahrefs Webmaster Tools, which allows you to check SEO performance for the sites you own. Access to Ahrefs Rank is available for free for a domain name that you own, but to compare your Ahrefs Rank with an unrelated domain, you will need to register for a premium plan, starting from $99 per month. The first step of a SERP analysis is to get a rough sense of the traffic opportunity and ranking difficulty opportunity. thanksThey use their backlink data to determine other metrics for a website, such as domain rating, Ahrefs rank, and URL rating. Ahrefs’ own experiments have shown that the authority of each individual page (its URL Rating) has much higher correlation with Google rankings than the authority of the whole domain. 1. Clickhub reports the average domain authority score as being between 40 – 50. SEO, the answer is: “It depends. The first PageRank patent was filed on January 9, 1998. You can add up to 10 URLs, but do ensure that you enter one URL per line, like this: Click on the “Check Rating” button. The Advanced plan also gives you access to mobile rankings. Ahrefs Rank Tracker. Ahrefs is the closest you can get to an ‘essential’ tool if you are a serious content marketer or SEO. It’s better to test it on your website. Set the SERP features filter to “Where target ranks” and check “Featured snippet”. This puts Ahrefs above Moz for this feature, especially since Ahrefs can also generate ranking reports the same as Moz. Technically, Ahrefs calculates domain rankings by: Searching for all domains with at least one dofollow link to the target domain. Depending on the platform, there may be additional features like social media analysis, keyword ideas for PPC, keyword research, content marketing tools, or. This filter shows the most relevant results by showing only the keywords where all of these websites rank but yours doesn’t. SERPWatcher is a rank tracking tool that makes a very important aspect of SEO considerably simple. Both Ahrefs and SEOMoz will track backlinks for any site URL or a domain name. Here at Ahrefs, we have the Domain Rating (DR). This keyword defines what the page is about. United States. Compare backlink profiles between your site and a competitor’s easily with Ahrefs. Click the Content Gap report. Phrase match. Keep running through the process above to continually increase your website authority and improve SEO. AR ranks the websites in Ahrefs’ database according to the size and quality of their backlinks. 8x more backlinks than positions #2-#10. And a couple of updates for Enterprise users – we just released an endpoint for the Matching terms report. Its primary menu is at the very top of the page, with a search bar that exists only to type in domains. e. DA is calculated by evaluating multiple factors such as the number of backlinks pointing to a domain. 5. 3. Site audit tool – Perform a complete site audit to see how your website is doing in search. The domain rating (DR) metric will be used to determine. If you are an SEO professional or run an agency – Ahrefs is the best Semrush alternative. But choosing a branded domain that is short and memorable works better in most cases than trying to shoehorn certain keywords into your domain name. In short, Ahrefs is a suite of tools that help you optimize your website for search engines. Similar to Moz’s Domain Authority, Domain Rating is a website authority score that runs on a scale from zero to a hundred. To do that, Ahrefs crawls the web, stores tons of data and makes it accessible via a simple user interface. The bigger the number, the stronger a page's link profile is. Analyze the top-ranking search results. For every top-ranking page, we show you backlink metrics to help you gauge the competition and understand the ranking difficulty of a keyword: A ranked order of Ahrefs, Semrush and Moz by keyword ranking size of 51 domains in May 2022. Semrush, on the other hand, has a free version. We use it for everything SEO-related. . Both do what rank trackers are supposed to do: track your rankings. net English domains ; Domains with a Spamzilla spam score of 25;. They are called URL rating (UR) and domain rating (DR), measured on a 100-point scale, and measure the relative strength of a page’s or website’s backlink profile. In other words, Ahrefs Domain Rating ranks sites based on the perceived strength of their backlink profiles. ” What it depends on is mostly the. Start using Site Audit with Ahrefs’ Webmaster Tools! Find out what’s holding your website back from ranking. Categories: Advertising and Marketing, Computer Software and Development, Online Services. Next, the tool will run the request and return the results in a matter of seconds. Our data. ”. 2. ) And considering that Majestic’s tool is 100% focused on links, this is a great value for anyone that’s on the hunt for a cheap link analysis tool. The values of those. Domain Authority (DA) is a search engine ranking score developed by Moz that predicts how likely a website is to rank in search engine result pages (SERPs). ” This is different from the Ahrefs Rank (AR), since as Ahrefs puts it, the DR is “a less granular version of the AR. Ahrefs Domain Rating Checker. Select the country you want to see rankings for. All you can do is test the process and improve it. Search Engine Crawler. Keyword Difficulty (KD) estimates how hard it will be to rank on the first page of Google for a keyword on a scale from 0 to 100. It uses Ahrefs’ Domain Rating algorithm to calculate how many backlinks you have and then compares those numbers with other domains in your niche to determine their relative strengths. If your domain – or the domain of a competitor – changes ranking, you will be automatically notified.